Creating Your Internet Marketing Plan 2011

If you’re the owner of a small service business, having a solid Internet marketing plan in place can both increase your name and brand recognition locally in your geographic area, as well as expose you to a whole new set of potential clients throughout the world. If you have a business plan or vision that is written, you only need to integrate this Internet marketing piece into that existing plan. However, if you are like many of my clients, you carry your business and marketing plans in your head without bothering to commit anything to paper.

Here are ten considerations you need to make as you complete your Internet marketing plan:

1. Objective of Internet Marketing Plan: What do you want to accomplish by using Internet marketing? To find new clients? Provide services and info to existing clients? Sell services or products? Educate your target market or your staff about your product or service? Create an online community for your target market? How much money to have to spend each month on this Internet marketing plan? Having a goal and budget in mind will make your marketing more effective.

2. Marketing Funnel: The most successful online business owners have a marketing funnel (think of it as an upside down triangle) through which they “funnel” clients. The process begins from the wide top of the funnel, representing low-cost products or free give-aways, and moving clients down through the funnel to the narrower portions which represent gradually increasing investments from the clients from your higher-priced products and services. What products and services do you currently offer? Are they at varied price points that would create a funnel effect? What plans do you have to increase your product or service line? Will those new offerings plug gaps in your marketing funnel?

Success on google adsense 5 Quick Tips

Mistaken often makes us frustrated and desperate, as well as when you do business on google adsense. Not infrequently you make mistakes, especially in the beginning when you build your business empires. However, this error basically gives lessons to your google adsense business to continue in the future. You can also share about this error to others, so that can help others to not make the same mistake with what you are experiencing. So this is a list of five people make the mistake of using AdSense. You should read it well, and see if any of them is applicable to your content. If yes, you have to stop and tried to fix the error as soon as possible.

The first major no-no that everyone seems to be hitting at one point or another has to do with breaking the rules. Google’s AdSense is a great program but it relies on you respecting a few set rules.

The most important thing is not to create “artificial clicks” through any means possible. Never click your own links, never ask your friends or close ones to click the links and never, by any means have your content encouraging the visitors to click the links. You run the risk of being permanently banned, and that will definitely damage your revenue.

Failing to comply with Google’s terms could have your AdSense account suspended. And this is why this rule is by all means the most important one of all. It’s because this is the difference between life or death.

The second thing users get wrong a lot of time is having a bad color palette for ads. Many times this happens because the publishers aren’t knowledgeable enough to change default color palettes.

Others just can’t seem to spend enough time in changing those defaults. Having bad ads that stand out is sure to push people away from clicking; whilst having something which is clearly visible yet distinctive will.

Third, of course, the position of the ads is probably the key element you should get right if you want to maximize your profits with AdSense. This is noted in a lot of places on the web and Google talks about this as well. Google can provide you with statistics which illustrate what positions work particularly well on your website.

Fourthly, banner ads are also a very bad idea if you’re using AdSense. 480×60 type ads are a sure way to drive many people away as most Internet surfers have developed a natural resistance to such means of advertising.

And last, but clearly not least, is not taking care of the site running the ads. Because ultimately it doesn’t matter how cool the site is itself. If it doesn’t have updated contents and a lot of daily visitors it will probably never earn you any serious AdSense revenues.

So these are the most important five things people get wrong while using the AdSense program. But of course if you don’t like this means of expressing the issues, here are the top five things you should do to ensure your AdSense ads are constantly bringing in that revenue.

Never break Google’s policy. Don’t make visitors create “artificial clicks” on your website regardless of the person doing so or the reason. Make sure your ads have the right colors that blend in with your site, and make sure they’re positioned in the right places to attract as many customers as possible. Always try to avoid using banner-like (480×60) adds unless you really know what you’re doing and constantly keep your site fresh and up to date.

Sudahkah memonetize website kamu

“Sudahkah memonetize website kamu?” pertanyaan yang dilontarkan salah seorang kakak mengomentari website budidian.com yang pada saat ini dengan konten bahasa Indonesia. Pertanyaan ini sebagai respon setelah akun Googel Adsense saya ditutup oleh Google kemudian mengalami penurunan pendapatan dari internet.

Bagaimana memonetize website tanpa Google Adsense?

Well, itulah yang menjadi pertanyaan bagi saya sendiri beberapa waktu belakangan. Setidaknya supaya penghasilannya cukup untuk membayar perpanjangan domain dan hosting saya disamping mencari alternatif pendapatan lainnya. Inilah yang bisa dilakukan untuk memonetize website saya.

1. Menjual ruang iklan (Payment terserah kita   )
Menjual iklan di website kita bisa menjadi salah satu pendapatan bulanan walau kesempatannya tidak terlalu besar untuk menarik advertiser(pengiklan), namun bisa dicoba menjadi salah satu pilihan. Khususnya jika visitor website kita besar.

2. Infolinks. (Payment minimal 50$ melalui Paypal atau Check)

infolinks sudah banyak dikenal oleh para blogger di dunia. Lantaran bentuk iklannya adalah “inline text” atau bisa diartikan iklan tersebut ter-generate sedemikian hingga pada text artikel yang kita tulis. Karena bentuknya yang tidak seperti iklan pada umumnya diharapkan akan mendapatkan revenue lebih banyak. 

3. Clicksor (Payment minimal 50$  melalui Paypal atau Check)

Clicksor jauh lebih lengkap daripada infolinks, selain memiliki iklan “inline text” seperti halnya infolinks, Clicksor memiliki berbagai jenis iklan seperti Content Ads (seperti Google Adsense), Pop up (iklan yang muncul otomatis di tab/halaman baru) serta Pay per Thousand Impression. Clicksor cukup menjadi pilihan untuk memonetize website kita karena keanekaragaman jenis iklannya. Syarat pendaftaran juga cukup mudah dan tidak sesulit mendaftar Google Adsense. Segera daftar akun Clicksorsekarang. 

4. Trafficrevenue (Payment minimal 5$ melalui Paypal)
Trafficrevenue adalah jenis iklan per 1000 impression. Memang trafficrevenue tidak selengkap clicksor, namun rasio pendapatan EPM-nya cukup memuaskan jika dibanding Clicksor. Khususnya jika visitor website kita banyak dari USA dan Canada. Segera daftar Trafficrevenue dan pasang iklannya, semakin cepat kita daftar semakin kita menguangkan trafik website kita. Daftar Trafficrevenue yuk.. 

5. Bidvertiser (Payment minimal 10$ melalui Paypal)
Iklan Bidvertiser mirip seperti iklan adsense Jika ada yang mengatakan tidak dapat merubah chenel (seperti Google adsense), saya pikir itu salah besar. Tentu kita bisa memiliki banyak channel iklan (jika tahu caranya tentunya, mau diajari? hehe..). Satu kelebihan Bidvertiser yang paling HANDAL dan saya anggap “THE BEST” adalah adanya “FREE DESIGN” artinya kita bisa merubah ukuran iklan sekehandak hati kita, mulai dari ukuran font, jenis font dan ukuran iklan. Daftar Bidvertiser dulu deh kalo ga percaya.    

Meraih Keuntungan Dari Program Afiliasi Online

Saat ini banyak sekali program afiliasi di internet, affiliate program adalah salah satu cara yang mudah untuk memulai bisnis online bagi siapa saja yang baru mengenal internet. Dengan membuat blog atau website yang di sertakan link-link atau produk afiliasi didalamnya tidaklah terlalu mahal.

Meskipun kita tidak tahu bagaimana memulai membangun sebuah blog atau situs, banyak web service gratisan yang akan memudahkan kita. Setelah blog atau situs sudah selesai, kita bisa menggabungkan konten-konten blog atau situs dengan produk program afilisi yang kita pilih, program afiliasi yang sesuai dengan tema blog atau situs kita adalah jalan yang terbaik untuk “me-monetize“nya.

Program Afiliasi mempunyai resiko yang lebih kecil daripada model bisnis online yang lain, mayoritas biaya yang dikeluarkan adalah untuk mendapatkan “targeted visitor“. Para pemilik website atau blog berpengalaman yang mempunyai lebih dari satu atau dua blog atau situs betraffik tinggi akan mempunyai keuntungan dari program afiliasi lebih cepat.

Kesalahan yang biasa dilakukan oleh para blogger adalah mempromosikan atau menjual produk afiliasi yang sebenarnya tidak sesusai dengan “niche” blog atau situs mereka.

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